One agent for the whole brand.

Kirti is the marketing agent for boutique agencies, brand-led founders, and small in-house growth teams who are tired of stitching six tools together to do one job. The name comes from Sanskrit kīrti — earned reputation, the lasting fame a brand accrues through visible work. It reflects what the product is for: helping a brand earn presence on purpose, not by gaming attribution.

What it is

A per-customer AI agent that owns the closed loop of online presence — site audit and SEO, generative-engine visibility, content drafted in the brand's own voice, social scheduling across LinkedIn / Instagram / X / Facebook, paid ads on Google / Meta / LinkedIn with approval guardrails, and one measurement layer that feeds the next plan. One agent per brand, one workspace, one bill.

What it is not

Not an AI content generator with a dashboard bolted on. Not a GEO tracker that hands the work back to you. Not an all-in-one suite that taxes the customer on contact count or invents new credit categories every quarter. Kirti does not exist to publish unsupervised — every campaign passes your approval before anything spends or goes live.

How it is built

Kirti runs on Ekarche's per-customer encrypted-config substrate. Each brand's voice memory, ad-account tokens, audience data, competitor maps, and model-provider preferences live in an encrypted per-customer config row, decrypted with the customer's own key derivation at request time. There is no shared, pooled LLM that customer data drifts into. The privacy posture is enforced by where the data lives, not by a settings-page promise.

Inference runs under contractual zero-retention terms. Your data is never sold, never resold, never used to train models. The architecture exists because we believe profitable software does not have to monetise by exploiting user data — and Kirti is one of four demonstrations of that thesis across the Ekarche family.

Who is building it

Kirti is built and operated by Ekarche Private Limited (CIN U58200UW2026PTC253262), Mathura, Uttar Pradesh, India. It is the fourth product in the Ekarche family — alongside Memoria (household admin for Indian families), Docusift (zero-setup document processing for finance teams), and Argus (AI-native ITSM). Same architectural substrate, same thesis, different surface.

Get started

Open your workspace and run the first audit — sign in to begin, or talk to us if you want a walkthrough first.